Instagram organic growth strategy

Instagram organic growth strategy is to multiply your followers without spending a single penny from your marketing budget.

There are a lot of ways to enlarge your audience group without paying any services. Even though instagram ads are more convenient to promote your product, you still have to engage your followers with your content.

Instagram keeps on adding a lot of features like Instagram reels and story which helps the business owners to keep their target audience engaged.

The multiple third party apps aiding in growing your followers, instagram bots or paying for fake accounts is simply a waste of time and money. There are numerous shady companies selling fake followers. Watch out for them, it's not going to help you in the long term.

Growing followers organically contributes to long term customer commitment. A large number of followers are only fancy if you don't engage them with strong content that is appealing to your target customers.

Business owners tend to lose followers if you fail to entertain them with trending content. Instagram reels and story assists in producing creative and entertaining contents.

Benefits of growing your insta account organically

1.Improve followers with your content

If you have huge followers with very less engagement rate, it's of no use. Increase a lot of quality contents of your business and the potential customers in need of that product will follow your account.

2. Authenticity of the brand

Higher followers but very little content won't create any credibility among your followers. If you want your followers to be paying customers, engage them in valuable content.Everyone including followers, potential brand and influencer partnership dont want inflated followers. They want authentic and credible content for them to believe in your brand.

3. Safeguard the integrity of instagram analytics

Utilizing a strong and unique content can accelerate your follower metric. If you make use of fake accounts, your account will be reported and canceled. Create contents that have meaning and give you a desired result for your marketing. Going organic is always a safe way.

4. Nurture potential demographics

Instagram is one of the best marketing platforms for your branding. It's a place to find your perfect demographics for your business. If you know your target audience well, it's easier for you to turn them into paying customers.

5. Grow organically, lower the chances of account shutdowns

Building your account organically improves credibility. Utilizing fake followers with less engagement rate raises a lot of suspicion. Interact with your followers and make your account legit. Making engaging content takes time but sustains a very long time with loyal customers. It's vital for your growing business. Success doesn't come in a hort term, you will have to put in a lot of effort and go beyond the curve with your ideas to stand out in this competitive platform..

7 Strategies to organically boost your Instagram followers

1.Optimize your content

Comprehend your audience first to make quality content relevant to them. Research on their interests and problem Creativity is limitless and instagram is a platform where you can present umpty number of creative ideas.

You can create ample content but keep it in mind that it should be appealing to your customer or followers.

It is challenging to create content that is likable to your followers.

2. Power of celebrity giveaways

Celebrity or influencers marketing your product improves your brand name and follower base. For example, you may have come across various accounts in which a celebrity promotes a product, it brings an awareness about your brand and potential customers will follow you if they are interested in your brand.

Giveaways are a great way to increase your followers. Include a celebrity for giveaways. People trust their favorite celebrities, so your brand will have an increase in followers base. Participants are generally required to follow both the celebrity and the brand in order to enter - creating a mutually beneficial partnership that boosts followers on both ends.

3. Post more often

Post your content relevant to your brand. Normally an average instagram user posts 2-3 times a week.
If you want to bring an awareness of your brand, you should post at least 2-3 posts a day.
Posting too much a day is annoying and maybe it is likely that you will lose followers. Instagram has a lot of features, so you can post a story, a photo of your content/products, a reel or a video.
Posting and being active in this platform boosts your follower rate organically. Use tags when you post your content.

It makes your post discoverable and reaches a lot of audience.

Location tags: Tag your geographic location, this creates trust and credibility. It is more useful if you have a shopfront.

Hash tags:
Use relevant hashtags in all your posts to get more followers. Interested people can discover your brand with these tags.

Tagged accounts: Tag accounts of famous influencers or collaborators or a relevant brand, it can boost your follower base with high intent potential customers. Your brand can reach a new audience.

4. High quality content

Research on your content which you want to post. Look at the content posted by influencers or by big brands. Compare these brands, know how they interact with customers and what they post.
Your feed should look appealing to attract a potential audience. For example, if you are promoting baby food products, make sure that you post recipes, some tips and some fun/interesting concepts about babies apart from marketing your regular product.
This makes your posts more interesting. But post what is relevant to your brand.

5. Best time to post

Posting at the right time can garner a lot of attention to your post. It's vital to note that posting during day time is effective as you will have a lot of eyes on your content.However you need to do research on what time your followers are active. No business owner would want their hard worked content to be lost and unviewed. So make sure the right time to post your content.

What is the right schedule to post your content?

Social Media Scheduler conducted a major study to answer this question and came up with the following guidelines.You can balso use a third party analytics tool to get this information and post accordingly.

  • Monday: 6 am, 10 am, and 10 pm EST

  • Tuesday: 2 am, 4 am, and 9 am EST

  • Wednesday: 7 am, 8 am and 11 pm EST

  • Thursday: 9 am, 12 pm, and 7 pm EST

  • Friday: 5 am, 1 pm, and 3 pm EST

  • Saturday: 11 am, 7 pm, and 8 pm EST

  • Sunday: 7am, 8am, and 4pm EST

6. Partner with micro influencers:

influencer marketing is a popular trend these days. People love to follow their influencer.
It's one of the best and effective marketing strategies to use influencers to promote brands. Micro influencers have followers between 10,000 to 100,000 followers.

As they have a more niched audience who focuses on particular content, business owners can compare if their product is suitable for this particular audience and make the decision to promote their brand.

These followers follow this influencer for their content. So you can market your product partnering with a micro influencer to reach and get a better audience.

7. Power of user generated content:

People look for the authenticity of your brand. To build this, request your existing customer to post reviews by posting either a photo or a video/reel of the brand's product. Here you request customers to endorse your brand. This builds trust and other potential customers will immediately opt to buy the product. But assure that they use the right tags when they post. For that when you pack the order, you can include the tags in the thank you note card. This is a proven marketing strategy. On seeing the authenticity you will surely acquire a lot of customers.

Boosting your Instagram followers organically has a lot of advantages. You just need high quality content to grow your follower base. Identity, research and know your demographics to promote your brand. It is budget free. In addition to it you will have committed long term customers. Compare and create trendy content and surely you will see amazing growth. Instagram organic growth strategy multiplies you business profits in the long run.

John Click

Digital Marketer | SEO Copywriter | Content Strategist

Experienced digital marketer with a proven track record in creating compelling content that not only engages audiences but also drives conversions and enhances SEO visibility. My expertise extends beyond marketing strategy to crafting persuasive narratives that resonate with your target audience. I combine data-driven strategies with captivating writing to deliver measurable results, ensuring your brand shines in the digital landscape.

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